Born in Taiwan and raised between the US and her home nation, London based producer and singer-songwriter Artela released her raging heartbreak-anthem ‘Why Don’t You Love Me’ on the 21st of September 2023.
Artela’s music is a reaction to her experiences growing up in a conformist society that she didn’t fit into. And her strength as a lyricist shines through the track, as she explores themes of exclusion and societal expectation, drawing upon her own experiences to offer a candid and emotive artistic expression for her listeners to resonate with.
Fast-Paced, frantic, and emotive, ‘Why Don’t You Love Me’ is an amalgamation of electro-pop extravaganza and deep dance-ready beats that glitch and simmer. Topically exploring themes of love and rejection, Artela reclaims the sense of rejection she experienced throughout her life, turning it into a positive force for change. As a result, her music is for anyone who feels like they don’t fit in, empowering them to embrace their unique and authentic selves.
A remix of ‘Why Don’t You Love Me‘ by fakehalo will be released in October, 2023.